More results...

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Trends in the Herbal Supplements Industry for Third-Party Manufacturing!

The herbal supplements industry has experienced significant growth in recent years. People have started preferring natural, plant-based and holistic healthcare products instead of any other medication. One of the most prominent trends in the herbal supplements industry is the growing number of consumers, who are focusing on overall wellness and preventative care.

Consumers are increasingly seeking natural remedies to support their physical, mental and emotional well-being. This shift has led to a surge in demand for herbal supplements that address a wide range of health concerns by promoting overall wellness and preventive care.

As a third party Ayurvedic manufacturer, staying up-to-date with emerging trends and consumer preferences is crucial to meet market demands and maintain a competitive edge. This blog post will explore the latest trends in the herbal supplements industry and highlight the popular herbs or formulations based on market research.

Emerging Trends & Consumer Preferences for Herbal Supplements Manufacturing!


Emerging Trends & Consumer Preferences for Herbal Supplements Manufacturing!

Unique Health Needs with Personalized Supplements

Consumers are now seeking personalized supplementation to meet their specific health needs. This trend involves tailoring supplements to individual lifestyles, age, gender, and health conditions. As a third-party manufacturer, you can capitalize on this trend by offering customized herbal supplements that cater to specific consumer groups.

Consumer Demand for Transparency

Clean labeling is another emerging trend in the herbal supplements industry. Consumers are becoming more conscious of the ingredients in their supplements and prefer products with natural, organic, and non-GMO ingredients. Ensure your third-party manufacturing services prioritize clean labeling to meet this growing demand.

Sustainable Sourcing for Supplements

Sustainability is a significant concern for modern consumers. They prefer supplements made from sustainably sourced ingredients, with minimal environmental impact. Partner with suppliers who prioritize sustainable practices to meet this consumer demand.

Transparency and Traceability in Supplement

Manufacturing Consumers want to know where their supplements come from and how they are made. Transparency and traceability are essential for building trust with your customers. Implement robust tracking systems and share information about your manufacturing processes to meet this consumer expectation.

Popular Herbs Based on Market Research for Third-Party Manufacturing


Popular Herbs Based on Market Research for Third-Party Manufacturing

When it comes to Third Party Manufacturing in the Ayurveda and herbal health supplement industry in India, there are several popular herbs and formulations that are in high demand due to their effectiveness and properties. Let’s explore some of the top Indian herbs for third-party manufacturing:

1.Ashwagandha: Ashwagandha is a versatile herb known for its adaptogenic properties, helping the body manage stress, increase strength, stamina and improve overall well-being.

2.Turmeric: Turmeric, with its active compound curcumin, is popular for its anti-inflammatory and antioxidant properties. It is also one of the most demanding herbs and ingredients in the health supplements industry.

3.Boswellia: Boswellia, also known as Indian frankincense, is valued for its anti-inflammatory benefits, particularly in managing conditions like osteoarthritis and rheumatoid arthritis. As the number of such health conditions are increasing widely, at the same time Boswellia is also in high demand.

4.Triphala: Triphala, a blend of three medicinal fruits, is a popular Ayurvedic remedy known for its digestive benefits and overall wellness support. Triphala has always been in demand for so long and when it comes to digestive health and wellness, people mostly prefer Triphala – an ideal combination of three medicinal fruits.

5.Neem: Neem is known for its antibacterial, antiviral and antifungal properties. It is a popular choice for skin and hair care formulations in the industry. In addition to this, neem is also highly effective in lowering blood sugar levels and managing various skin diseases and infections.

6.Amla: Amla is one of the most demanding herbs in the industry which is a rich source of Vitamin C and loaded with antioxidant properties. It also provides numerous benefits like reducing the signs of aging, fighting against inflammation, promoting hair health and boosting immunity and memory by maintaining overall health.

7.Shatavari: Shatavari is a rejuvenating herb known and high in demand for its hormone-balancing and reproductive health benefits. Shatavari is a renowned female nutritional herb that addresses various lifestyle disorders by managing overall female-related concerns. It also aids in managing hormonal imbalances, menopause, menstruation and discomfort by promoting overall vitality for a harmonious and fulfilling life.

8.Tulsi: Tulsi is revered for its adaptogenic and immune-boosting properties, making it a staple in Ayurvedic formulations for overall wellness. As health-conscious consumers seek natural solutions to support their overall well-being, Tulsi has emerged as a sought-after ingredient in teas, tinctures, capsules, and a wide range of herbal formulations. Its remarkable versatility and impressive array of health benefits have driven a surge in consumer demand, creating lucrative opportunities for third-party manufacturers.

9.Brahmi: Brahmi is a brain-boosting herb known for its cognitive benefits, enhancing memory, focus, and mental clarity. It has captivated the modern wellness community with its remarkable cognitive and neuroprotective properties. As consumers become increasingly aware of the i mportance of brain health, the demand for Brahmi-based supplements has skyrocketed, presenting a lucrative opportunity for third-party manufacturers.

Aveda Ayur: Pioneering Ayurvedic Excellence in Third-Party Manufacturing!


Pioneering Ayurvedic Excellence in Third-Party Manufacturing!

In the evolving landscape of the herbal supplements industry, Aveda Ayur has emerged as a leading third-party manufacturer, dedicated to crafting innovative, extract-based Ayurvedic healthcare products.
Embracing the dynamic trends and consumer preferences that are shaping this vibrant market, Aveda Ayur has positioned itself as a trusted partner for brands seeking to capitalize on the growing demand for natural, holistic solutions.
We are committed to meeting the evolving needs of the herbal supplements industry and your brand. Let’s work together to bring your vision for natural wellness products to life!


We hope the information provided in this article will guide you in making the right decision for your Ayurvedic business. In case you require any further assistance regarding private labeling, contract manufacturing, or third-party manufacturing of herbal products, you can reach out to us by requesting a callback or contacting us at +91) 774-300-2519 or

About Raman Jattana

Raman Jattana is the founder of Aveda Ayur Company and the Life Aveda brand. She is a true devotee of nature and strongly believes that nature has the power to heal and cure everything. She stepped forward to create an Ayurvedic company and Herbal Brand in order to spread the goodness of Ayurveda globally.

Share on:
Not satisfied with the information? Please send us your feedback at
Click to Chat